As one of the web’s leading destinations for auto related news and information, MSN Autos provides a variety of content, including articles, reviews, photos and videos. With such rich content offerings, the MSN Autos channel receives millions of unique visitors each month. Providing an engaging user experience that maximizes pageviews is of paramount importance to MSN’s revenue model.

For this project, I was asked to explore ways in which points of entry to related content could be presented at the end of articles. My goal was to come up with a variety of options that provided a good user experience while maximizing user engagement. Below are selected design variations presented for consideration.